SEO Resources & Case Studies

This guide aims to provide a basic understanding of how to navigate GA4, and extract useful information about a website.

Because of the UA sunset, its a priority to save legacy data, especially for e-commerce and enterprise-level sites.

In this article, we will walk you through the process of creating custom fields using regex in Looker Studio.

The newest version (GA4) provides even more insights, designed to handle the changing landscape of digital marketing and data analysis.